Dubai Duty Free posts all-time annual sales high of AED7.9 billion
Dubai Duty Free Achieves Record Sales in 2024
Dubai Duty Free ended 2024 with a record-breaking annual turnover of AED7.901 billion (US$2.16 billion), driven by a surge in sales towards the year's end. December was particularly successful, setting a new monthly record with sales of AED821.94 million (US$225.19 million), a 2% increase from the previous year. This was largely due to the 41st anniversary celebrations on December 20, where a 25% discount led to a shopping spree worth AED59.99 million (US$16.44 million).
Confectionery emerged as the top-selling category in December, with a 29.46% increase in sales compared to December 2023. Throughout the year, Dubai Duty Free recorded over 20.733 million sales transactions, averaging 56,649 per day, and sold 55.137 million units of merchandise. An estimated 13.7 million customers shopped at the arrivals and departures stores in 2024.
Online sales reached AED197 million (US$54 million), accounting for 2.5% of the total annual sales. Sales in departures increased by 0.84% year-on-year to AED7.121 billion (US$1.951 billion), making up 90% of the turnover, while arrivals sales dropped by 12.21% to AED537 million (US$147 million), representing 6.8% of the total sales.
Looking forward, Dubai Duty Free plans to enhance its retail operations, including completing the final phase of renovations in the arrival shops across the three terminals, with construction expected to finish early this year.
Doubts Revealed
Dubai Duty Free
Dubai Duty Free is a big shopping area at the airport in Dubai where people can buy things without paying extra taxes. It's like a huge mall inside the airport.
AED
AED stands for United Arab Emirates Dirham, which is the money used in Dubai and the rest of the UAE. It's like how we use Rupees in India.
Turnover
Turnover means the total amount of money a business makes from selling its products or services. It's like counting all the money a shop earns in a year.
Confectionery
Confectionery refers to sweet treats like chocolates, candies, and other sugary snacks. It's like the sweets you buy from a candy shop.
Transactions
Transactions are the number of times people buy things. It's like counting how many times people go to a shop and purchase something.
Online sales
Online sales are when people buy things from a store using the internet instead of going there in person. It's like shopping on a website from your computer or phone.
Departures sales
Departures sales are the things people buy when they are leaving the airport to go on a trip. It's like buying snacks or gifts before getting on a plane.
Arrivals sales
Arrivals sales are the things people buy when they arrive at the airport from a trip. It's like buying something as soon as you get off the plane.
Renovations
Renovations mean making changes or improvements to a building or space. It's like fixing up a room to make it look nicer or work better.
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