Odisha’s Deputy CM Pravati Parida Launches Subhadra Yojana Awareness Van on Ganesh Chaturthi

Odisha’s Deputy CM Pravati Parida Launches Subhadra Yojana Awareness Van on Ganesh Chaturthi

Odisha’s Deputy CM Pravati Parida Launches Subhadra Yojana Awareness Van on Ganesh Chaturthi

Bhubaneswar (Odisha) [India], September 7: On the occasion of Ganesh Chaturthi, Odisha’s Deputy Chief Minister, Pravati Parida, flagged off the Subhadra Yojana awareness ‘rath’. This van aims to create awareness about the upcoming Subhadra Yojana scheme, which is designed to empower over 1 crore women across the state.

Event Highlights

Speaking at the event, Parida said, “It is my good fortune that on the auspicious occasion of Ganesh Chaturthi, the Subhadra Yojana has been started by CM Mohan Charan Majhi.”

The scheme will deploy a ‘rajrath’ vehicle to travel across 338 units, reaching households directly. Parida highlighted the importance of the initiative, stating, “For the first time in Odisha, more than 1 crore women will benefit from the Subhadra Yojana.”

Goals of the Subhadra Yojana

She also spoke about the scheme’s goal of women’s empowerment: “The main aim of the Subhadra Yojana is to empower women. When one woman becomes empowered, the entire family gets empowered. Hence, the initiative is to empower over a crore families in Odisha,” Parida added.

Parida also expressed hope that the scheme will substantially contribute to Prime Minister Modi’s vision of creating ‘lakhpati didis’ and will inspire Odisha’s women to become ‘crorepatis’ as well. The Deputy Chief Minister also invoked Goddess Subhadra’s blessings for the success of the scheme.

Launch Details

Odisha Chief Minister Mohan Charan Majhi and Parida launched the ‘Subhadra Awareness Van’ on Saturday. Chief Minister Majhi, on the occasion, said, “The Subhadra scheme will be launched on September 17, which will help financially and empower women across Odisha. Therefore, on the occasion of Ganesh Chaturthi, the ‘Subhadra Awareness Rath’ is being flagged off in Bhubaneswar, and later across Odisha, in a bid to make the beneficiaries aware of the scheme. More than 1 crore women will benefit under the Subhadra scheme in the state.”

Earlier, on Monday, Deputy Chief Minister Pravati Parida unveiled the ‘Subhadra Yojana’ portal at Lok Seva Bhavan in Bhubaneswar. She explained, “Beneficiaries willing to apply for the flagship scheme can now visit the official website of Subhadra and avail themselves of the benefits by sharing the necessary details. It will be launched by Prime Minister Narendra Modi on September 17.”

Budget and Implementation

The scheme, with a budget of Rs 10,000 crore, has prepared a list of 1.5 crore women. A standard procedure will be set up for distributing funds. Chief Minister Majhi added, “No development can be achieved by ignoring women. The dream of every woman for financial independence and empowerment will be fulfilled with the implementation of the scheme.”

Majhi also mentioned that the government too is committed to supporting the hopes and dreams of Odisha’s 4.5 crore people and protecting Odia culture with a Rs 200 crore fund.

Doubts Revealed


Odisha -: Odisha is a state in eastern India, known for its rich culture, temples, and beautiful beaches.

Deputy CM -: Deputy CM stands for Deputy Chief Minister, who is the second-highest-ranking official in a state government after the Chief Minister.

Pravati Parida -: Pravati Parida is the Deputy Chief Minister of Odisha, a leader who helps in making important decisions for the state.

Subhadra Yojana -: Subhadra Yojana is a new scheme or plan aimed at helping over 1 crore women in Odisha become financially independent.

Ganesh Chaturthi -: Ganesh Chaturthi is a Hindu festival celebrating the birth of Lord Ganesha, the elephant-headed god of wisdom and prosperity.

CM Mohan Charan Majhi -: CM Mohan Charan Majhi is the Chief Minister of Odisha, the highest-ranking official in the state government.

Rs 10,000 crore -: Rs 10,000 crore is a large amount of money, where ‘Rs’ stands for Indian Rupees, and ‘crore’ means ten million. So, Rs 10,000 crore is 100 billion rupees.

financial independence -: Financial independence means having enough money to support oneself without needing help from others.

portal -: A portal is a website or online platform where people can access information and services, like applying for the Subhadra Yojana scheme.

PM Modi -: PM Modi refers to Narendra Modi, the Prime Minister of India, who is the head of the government of the entire country.

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