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Rise of Jan Aushadhi Stores Boosts Generic Medicine Sales in India

Rise of Jan Aushadhi Stores Boosts Generic Medicine Sales in India

Rise of Jan Aushadhi Stores Boosts Generic Medicine Sales in India

A recent report by UBS highlights a significant rise in the demand for generic medicines in India, driven by the expansion of Jan Aushadhi stores. These stores offer affordable alternatives to branded drugs, leading to a decline in the sales of more expensive medicines.

The report noted that the surge in demand for generic medicines is largely driven by the government’s efforts to increase the reach of Jan Aushadhi stores and trade generics. Currently, generic medicines account for over 20 per cent of the market, with Jan Aushadhi drug stores alone making up for 5 per cent.

The government is working to double the number of Jan Aushadhi stores over the next two years by offering incentives such as eased loan sanctions and capital expenditure reimbursements for opening new stores. These efforts have led to a sharp increase in the number of Jan Aushadhi stores in the past year and a half.

The expansion of the Jan Aushadhi scheme is a key factor in the growing penetration of generic medicines in India. With more stores offering affordable alternatives to branded medicines, the competition is expected to intensify, putting pressure on companies that produce brand-name drugs.

As the government continues to push for more Jan Aushadhi stores, the Indian pharmaceutical market could see a significant shift in favour of generic medicines. This will provide more affordable healthcare options for Indian consumers.

Doubts Revealed


Jan Aushadhi Stores -: Jan Aushadhi Stores are special shops set up by the Indian government to sell medicines at lower prices. They offer generic medicines, which are cheaper versions of branded drugs.

Generic Medicines -: Generic medicines are drugs that have the same ingredients and effects as branded medicines but are sold at a lower price. They help people save money on healthcare.

UBS -: UBS is a big company that provides financial services like banking and investment advice. They study markets and write reports about different industries, including healthcare.

Branded Drugs -: Branded drugs are medicines sold under a specific brand name by a company. They are usually more expensive than generic medicines.

Profitability -: Profitability means how much money a company makes after paying all its costs. If generic medicines become more popular, companies selling expensive branded drugs might make less money.
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