Maharashtra CM Eknath Shinde Launches ‘Majhi Ladki Bahin Kutumb Behet’ Campaign in Thane
Thane (Maharashtra) [India], September 10: Maharashtra Chief Minister Eknath Shinde launched the ‘Majhi Ladki Bahin Kutumb Behet’ campaign in Thane on Tuesday. This initiative is part of Shiv Sena’s outreach program aimed at reaching two crore households across Maharashtra.
Visits to Beneficiary Families
As part of the campaign, CM Shinde visited the homes of beneficiary families in Kisan Nagar and Jai Bhavani Nagar. He interacted with the women to understand how effectively they were benefiting from the government’s welfare schemes. During his visit, he met 15 families in the Kopri-Pachpakhadi Assembly constituency.
Campaign Goals and Efforts
The Chief Minister expressed confidence that through the efforts of Shiv Sena’s ministers, MLAs, MPs, representatives, and Yuva Sena activists, the party will reach one crore homes within a week. The campaign will involve nearly one lakh Shiv Sena leaders, activists, and volunteers going door-to-door over the next two weeks.
Ground-Level Approach
CM Shinde emphasized the campaign’s ground-level approach, stating, “This is not just another announcement from the government; it’s an initiative where we are personally going to the streets and into homes, ensuring that people understand and benefit from the government schemes.” He highlighted that similar efforts, like the ‘Shasan Aplya Dari’, have already benefitted more than 5 crore citizens.
Ensuring No One is Left Behind
Yuva Sena working president Purvesh Sarnaik assured that the party will leave no beneficiaries behind, ensuring help reaches every doorstep. An app has been developed to keep track of the outreach activities.
Personal Visits
As part of the campaign, CM Shinde visited the homes of Reshma Bhaskar Pandav, Archana Patil, and Radha Rawat in Kisan Nagar 2. He explained the various government welfare schemes to the families. In Jai Bhavani Nagar, he visited the homes of Sheetal Kalekar, Sunanda Kalgude, Seema Latnekar, and Swati Ghadge. Sheetal Kalekar expressed her gratitude for the financial support provided by the Ladki Bahin Yojana, and Swati Ghadge was surprised and happy to have the Chief Minister visit her home.
Doubts Revealed
Maharashtra -: Maharashtra is a state in the western part of India. It is known for its capital city, Mumbai, which is the financial hub of the country.
CM -: CM stands for Chief Minister. The Chief Minister is the head of the government in a state in India.
Eknath Shinde -: Eknath Shinde is the current Chief Minister of Maharashtra. He is a politician and a member of the Shiv Sena party.
Majhi Ladki Bahin Kutumb Behet -: This is a campaign name in Marathi, which means ‘My Daughter, Sister, Family Meeting’. It is a government initiative to connect with families and understand their needs.
Thane -: Thane is a city in Maharashtra, near Mumbai. It is known for its lakes and is a part of the Mumbai Metropolitan Region.
Kisan Nagar -: Kisan Nagar is a locality in Thane, Maharashtra. It is one of the areas where the campaign was launched.
Jai Bhavani Nagar -: Jai Bhavani Nagar is another locality in Thane, Maharashtra. It is also part of the areas visited during the campaign.
Shiv Sena -: Shiv Sena is a political party in Maharashtra. It was founded by Bal Thackeray and is known for its regional and nationalist ideologies.
Yuva Sena -: Yuva Sena is the youth wing of the Shiv Sena party. It focuses on issues and activities related to the younger population.
Purvesh Sarnaik -: Purvesh Sarnaik is the working president of Yuva Sena. He is involved in organizing and ensuring the success of the campaign.