Heavy Rainfall Causes Big Drop in India’s Auto Sales in August 2024

Heavy Rainfall Causes Big Drop in India’s Auto Sales in August 2024

Heavy Rainfall Causes Big Drop in India’s Auto Sales in August 2024

Auto retail sales in India experienced a significant decline in August 2024, primarily due to excessive rainfall during this monsoon season, according to a report by the Federation of Automobile Dealers Associations (FADA). The report highlighted a 7.01% month-on-month (MoM) decline in overall retail auto sales, falling from 20.34 lakh units in July to 18.91 lakh units in August. However, despite this monthly setback, the sector witnessed a modest 2.88% year-on-year (YoY) growth compared to August 2023.

“India saw 15.9% excess rainfall, with a significant surplus in key regions, disrupting auto retail performance,” said the report. The report added that the two-wheeler (2W) segment, despite showing a 6.28% YoY growth, registered a 7.29% MoM decline. It gave market saturation and weather disruptions as the key factors behind the fall in two-wheeler sales.

In the passenger vehicle (PV) segment, the report stated that it faced a 4.53% YoY and 3.46% MoM decline, while the commercial vehicle (CV) segment recorded an 8.5% MoM and 6.05% YoY drop. FADA noted that weak industrial demand and weather-related challenges were major contributors to the significant drop in commercial vehicle sales.

Adding to the concerns, FADA’s report highlighted growing inventory challenges in the PV segment, with stock days ranging between 70-75 days, representing approximately 7.8 lakh vehicles valued at Rs 77,800 crore. The report noted that these high inventory levels, combined with aggressive OEM (original equipment manufacturer) dispatches, have created cash flow pressures for dealers, impacting their profitability.

“Dealers under pressure due to aggressive OEM dispatches, with dealers facing cash flow challenges and reduced profitability,” the report said. To address this, FADA has urged banks and NBFCs to tighten funding for dealers with excessive inventory. Additionally, the report emphasized the need for dealers and OEMs to recalibrate their supply strategies to avoid a potential inventory crisis.

For the upcoming months, the report paints an optimistic picture with the festive season offering growth opportunities. However, it also noted that the auto retail market must navigate challenges posed by weather uncertainties and inventory management. Effective strategic planning, inventory control, and targeted marketing will be essential to capitalize on the festive demand while mitigating ongoing pressures.

Doubts Revealed


Auto retail sales -: This means the number of cars, bikes, and other vehicles sold to customers in stores.

Monsoon rains -: This is the rainy season in India, usually from June to September, when it rains a lot.

Federation of Automobile Dealers Associations (FADA) -: This is a group that represents people who sell cars and bikes in India.

Year-on-year growth -: This means comparing the sales of this year to the sales of the same time last year.

Two-wheeler segment -: This refers to vehicles like motorcycles and scooters that have two wheels.

Month-on-month decline -: This means comparing the sales of one month to the sales of the previous month.

Passenger vehicles -: These are cars that people use for personal travel.

Commercial vehicles -: These are vehicles used for business purposes, like trucks and buses.

High inventory levels -: This means that dealers have a lot of unsold vehicles in their stores.

OEM dispatches -: OEM stands for Original Equipment Manufacturer, which means the companies that make the vehicles. Dispatches are the vehicles sent to dealers.

Cash flow issues -: This means that dealers are having trouble managing their money because they have too many unsold vehicles.

Banks tighten funding -: This means that banks should be more careful about giving loans to dealers.

Inventory management -: This means keeping track of how many vehicles are in the store and making sure there are not too many or too few.

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