Delhi High Court Stops T-Series from Using ‘Aashiqui’ Title in New Film

The Delhi High Court has granted an interim injunction in favor of renowned filmmaker Mukesh Bhatt. This order prevents T-Series and any associated parties from using the titles ‘Tu Hi Aashiqui’ or ‘Tu Hi Aashiqui Hai,’ or any other title incorporating the mark ‘Aashiqui’ for their upcoming film.

Justice Sanjeev Narula issued the interim injunction, emphasizing that the ‘Aashiqui’ title is part of a well-established film series, with notable success from its 1990 and 2013 installments.

Mukesh Bhatt’s company, Vishesh Films Private Limited, approached the Delhi High Court through a legal suit against T-Series’ Super Cassettes Industries Limited. The conflict arose when T-Series announced a film with titles similar to ‘Tu Hi Aashiqui’ or ‘Tu Hi Aashiqui Hai,’ which Bhatt’s team claimed could be misleading.

Bhatt and T-Series previously collaborated on the first two ‘Aashiqui’ films with mutual approval and joint credits. T-Series acknowledges joint ownership of the ‘Aashiqui’ franchise but denies any plans to produce a new installment or derivative works based on ‘Aashiqui’ and ‘Aashiqui 2.’ They argue that their proposed titles are distinct and do not constitute a sequel.

Vishesh Films claims that T-Series is infringing on their proprietary rights to the ‘Aashiqui’ franchise, despite their joint ownership under previous agreements. The two companies collaborated on the creation of the acclaimed films ‘Aashiqui’ (1990) and ‘Aashiqui 2′ (2013), which have become iconic in Indian romantic cinema. Vishesh Films argues that T-Series’ new project, with a similar title, violates the established rights and branding associated with the franchise.